Partner Spotlight: Knickerbockers American Manufacturer
Knickerbocker, an American manufacturer of high-quality bed frames and bedding support systems, has been family-owned and operated for 100 years. Brothers Jacob and Lazar are 4th generation operators of the family business. They accredit their success to innovative, patented products, quality of craftsmanship and customer service. They are also the only bed frame manufacturer that still manufacturers all their products here in the USA.
When it comes a bed frame, Jacob recognizes that it’s not an item that people think about too often; “it’s usually when they stub their toe, or it breaks.” Few realize the importance of how a foundation affects the quality and performance of their mattress set. By providing innovative bedding support products, Knickerbocker has redefined the category to provide their customers with the lasting support they need.
Knickerbocker manufacturers all of their products in their New Jersey facility, but sells to mattress and furniture stores throughout the United States. Their products travel by rail freight to various distribution centers across the country.
Their supply chain network spans far and wide, but reaching some of their customers proved a challenge. In particular, the distance from their Texas distribution center to their Pacific Northwest customers put them at a disadvantage to serve retailers in Oregon and Washington. After hearing from their customers along the west coast that they required next-day service, Knickerbocker sought out a west coast logistics partner.
When Knickerbocker met with American Warehouse, it was an instant connection. According to Jacob, he found an organized and diligent staff at American Warehouse. With accurate inbound and outbound tracking, they felt assured their deliveries would be accurate and on-time. American Warehouse understood Knickerbocker’s business needs and quickly became a valuable extension of the team. As a result of the partnership and their presence in the northwest, orders in Oregon, Washington and Idaho are up 100%. Expanding their network of logistics support with another regional warehouse allowed Knickerbocker to better serve its customers, and with it generated a significant increase in orders.
Wishing to respond to customer demands, Knickerbocker set out to find a warehousing and distribution partner in the Pacific Northwest. Finding the right solution in American Warehouse, has allowed them to better serve retailers while reducing the worry associated with expanding the supply chain, and growing their business as a result.
To learn more about how American Warehouse can help you solve your logistical challenges, contact us today!