Archive for ‘Market penetration’

Kickstarter Success for GYST Concepts’ Versatile Backpack

Sunday, November 3rd, 2019

GYST Concept

GYST Concept is a creator of innovative and well-designed sports gear, including backpacks and sunglasses. The U.S. privately-owned company builds their products to inspire their customers to embrace the essential spirit of sport and active life.

GYST has just introduced the BP3-20 backpack to serve the travelers and triathletes who need a more functional bag. This durable backpack is used flat for quick and secure access to its contents.

We are thrilled our valued client’s efforts to fund this latest venture was successful on Kickstarter! Check out this amazing product and get a great backpack for all your adventures.

Innovation and Partnerships Mean Success for CompackUSA

Sunday, October 20th, 2019


In 2013, Doug Barter, founder and VP of sales of CompackUSA, brought his 20 years of experience in the packaging industry to Portland. Since then he’s been realizing his vision of making a positive difference in his customer’s packaging operations.

Working together to achieve innovation and the very best packaging products and solutions has resulted in expansion across the country. CompackUSA partially attributes their success to partnerships. As a distributor, they rely on a variety of manufacturers to provide the very best products for their customers. During their growth, they recognized an increasing gap in their logistics. When they had outgrown their small warehouse facility, they decided to seek alternatives to a self-managed warehouse. Spending too much time on warehousing tasks was impacting their selling time.

Having found a solution with American Warehouse, the partnership has allowed them to focus their energy on selling rather than transportation and warehousing. “We have doubled the size of our business,” says Doug, as a result of concentrating on revenue-generating activities. As their business partner, American Warehouse has grown to be quite knowledgeable about CompackUSA’s products, creating trust that their customers have the best experience with their company.

CompackUSA expects to stay the course as they focus on continued growth and expanding into new geographical markets. Working with American Warehouse they move product through the Pacific NW fast with transportation, inventory management and warehousing solutions that give them the peace of mind needed to focus on providing excellent packaging products and services to their customers.

Distributing for a Cause

Saturday, February 2nd, 2019


“I came to the point in my life where I was faced with a choice to choose life or death. If I was going to choose life, it had to be to do something that had purpose – gave me meaning for my life. CLEAN Cause was born.” – Wes, recovering drug addict and Founder of Clean Cause.

CLEAN Cause Yerba Mate energy beverages come in four refreshing flavors, are certified organic and full of natural caffeine. If that isn’t enough to make you want to pick one up, 50% of their profits support recovery from alcohol and drug addiction.

The business was built on Wes’s journey to get clean and now they are supporting others like him with natural alternatives that anyone can enjoy.

Despite their explosive growth, CLEAN Cause still serves their hometown of Austin, TX by van delivery. However, they are quickly expanding along the west coast as well. Using distribution centers, they’re able to reach their wholesale accounts across the Pacific NW, with east coast expansion on the horizon as well.

“The company is growing a lot everyday! All the logistics processes need to adapt fast to the increasing change and it is always a challenge to give the best service to every customer as they deserve, but we are doing it!” says David Mera, Supply Chain Director at CLEAN Cause.

That need led David to discover American Warehouse. Attracted by their central location along the west coast, but won over by their service, he found their west coast partner. He’ll rely on an organized warehouse, top notch service, accurate on inventory and willingness to help in any emergency to ensure his customers get their orders accurately and on time.

Their path is clear for massive expansion. Keep checking the store locator to find CLEAN Cause in your neighborhood grocery or convenience store.

To learn more about how American Warehouse can help you expand your distribution, contact us today!

Partner Spotlight: Knickerbockers American Manufacturer

Monday, February 12th, 2018

Knickerbocker Bed FramesKnickerbocker, an American manufacturer of high-quality bed frames and bedding support systems, has been family-owned and operated for 100 years. Brothers Jacob and Lazar are 4th generation operators of the family business. They accredit their success to innovative, patented products, quality of craftsmanship and customer service. They are also the only bed frame manufacturer that still manufacturers all their products here in the USA.

When it comes a bed frame, Jacob recognizes that it’s not an item that people think about too often; “it’s usually when they stub their toe, or it breaks.” Few realize the importance of how a foundation affects the quality and performance of their mattress set. By providing innovative bedding support products, Knickerbocker has redefined the category to provide their customers with the lasting support they need.

Knickerbocker manufacturers all of their products in their New Jersey facility, but sells to mattress and furniture stores throughout the United States. Their products travel by rail freight to various distribution centers across the country.

Their supply chain network spans far and wide, but reaching some of their customers proved a challenge. In particular, the distance from their Texas distribution center to their Pacific Northwest customers put them at a disadvantage to serve retailers in Oregon and Washington. After hearing from their customers along the west coast that they required next-day service, Knickerbocker sought out a west coast logistics partner.

When Knickerbocker met with American Warehouse, it was an instant connection. According to Jacob, he found an organized and diligent staff at American Warehouse. With accurate inbound and outbound tracking, they felt assured their deliveries would be accurate and on-time. American Warehouse understood Knickerbocker’s business needs and quickly became a valuable extension of the team. As a result of the partnership and their presence in the northwest, orders in Oregon, Washington and Idaho are up 100%. Expanding their network of logistics support with another regional warehouse allowed Knickerbocker to better serve its customers, and with it generated a significant increase in orders.

Wishing to respond to customer demands, Knickerbocker set out to find a warehousing and distribution partner in the Pacific Northwest. Finding the right solution in American Warehouse, has allowed them to better serve retailers while reducing the worry associated with expanding the supply chain, and growing their business as a result.

To learn more about how American Warehouse can help you solve your logistical challenges, contact us today!

Why 3PL – Market Penetration, Profits, Customer Satisfaction

Tuesday, March 21st, 2017


3PL the Right Logistics Move

One of the biggest headaches for companies that sell physical products to consumers is logistics. In the beginning, it can be easy to fill, ship and track shipments. However, as businesses grow, they will often discover that keeping accurate inventory of all of their merchandise becomes a time-consuming process. Outsourcing to a third-party logistics (3PL) company is a great way for manufacturers, retailers, startups and SMB’s to focus less on logistics and more on core business functions that contribute to growing their profits. Using a 3PL delivers a range of benefits including saving time and labor costs, reduced capital expense, increased flexibility and access to the latest supply chain technologies.

Many businesses benefit by outsourcing their logistics to a 3PL. Are you a small to medium business that is looking to expand to a new market? Maybe you’re a startup and might have limited resources after product development and marketing. Do you have multiple locations and need to move products in an omni-channel environment? If you answered yes to any of these, outsourcing to a 3PL is a great solution.

Outsourcing to a 3rd party logistics company allows you to expand to new markets without making commitments for warehousing costs. If the budget is tied up in product development, freight, sales and IT, it can be difficult to pay for warehousing technologies such as warehouse management systems (WMS), enterprise resource planning (ERP) systems, radio frequency identification (RFID) and more. Using a 3PL will allow you access to the latest warehouse technologies and provide updates on resource supplies, product locations and real-time inventory stock levels.

Partnering with a 3PL will lower your costs, allow one to purchase supplies in bulk and distribute products across multiple locations or omni-channel environments. Are you a multiple location business? Perhaps you’re thinking about opening up your business in multiple markets. Do you sell your products online? Outsourcing allows you to centralize the supply chain and keep track of merchandise so you can focus time on product development and reaching your sales goals. A 3PL will also allow you to perform your business operations in a smaller footprint allowing the allocation of rent money for other investments.

3PL services are great for start-ups. Streamlining logistics lets you to channel expenditures and resources to business development, sales and marketing. Let the 3PL focus on getting your products to the consumer allowing you to focus on getting the word out and delivering exceptional service — ensuring a great customer experience.

The decision to build a partnership with a local 3PL gives your business protection against seasonal spikes. Is your business affected by seasonal trends? Partnering with a 3PL will allow you to stock and purchase materials in bulk or store product until it is needed. Using a local 3PL will ensure that products are always ready to ship giving your consumer shorter lead times and edge over the competition.

Of course, every business has unique needs. For more information, contact American Warehouse to see if partnering with a 3PL is the right move for your logistics needs.

ABBLighting Expands To Second Warehouse Location

Thursday, November 10th, 2016


Above All Lighting

ABBLighting, manufacturer of indoor and outdoor LED lighting products, has recently expanded to include a new warehouse location on the West Coast. Just a few miles south of Portland, the second ABBLighting warehouse is based in Milwaukie, Oregon and will allow for shorter lead times for customers locally as well as west of Mississippi. ABBLighting’s western warehouse will be stocking a growing number of products, beginning with their “A” items. ABBLighting’s product line will be fully represented in the West by the end of the year. Along with shipping, will-call is also available for local ABBLighting customers during regular business hours.

“The addition of a new ABBLighting warehouse in the West will allow us to better serve all of our western customers.”

– Bob Kilburn, Western Regional Sales Manager

ABBLighting’s main distribution warehouse, sales office and showroom is located in Toms River, New Jersey. With a warehouse location on each coast, ABBLighting can continue to give the highest-quality service for which ABBLighting has become known. By utilizing dual warehouses, ABBLighting’s supply chain in its entirety will be shortened. While outbound product going to the West will have noticeably shorter freight times, the western warehouse will also have an impact on inbound freight with shorter lead times on containers shipping to their Oregon warehouse.